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Johannesburg City Parks and Zoo


Johannesburg Zoo


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Johannesburg Zoo’s advertisements win awards in Cannes, France!

Johannesburg City Parks and Zoo recently received international recognition for its outdoor advertisements by winning two bronze Cannes Lions Awards!

And yes, Cannes refers to THE Cannes in France where the awards are made annually as part of the International Festival of Creativity. This festival honours the best creative work of the year across the spectrum of branded communication in the world.

Companies all over the globe enter their best advertisements in the hope that it will receive one of the sought after and very prestigious “Lions” Awards – and the Zoo walked off with not one, but TWO, bronze awards!

The winning advertisements were part of the Zoo’s series of advertisements entitled “Frog, Snake, Bat and Bird”. The first bronze award was made in the Outdoor – Billboard and Street Posters-category and the second award in the Outdoor (Public Sector Campaign)-category. Please scroll down to view the advertisements!

This is a remarkable achievement proving that JCPZ – and South Africa – is on the right track and can compete with international companies and agencies in the advertising and creativity field.

All honour and congratulations go to the advertising agency that worked on this project, Y & R, and JCPZ’s Marketing and Communications Department!


Proudly JCPZ!